InstallAware seeks Vice President of Marketing
(Date: December 03, 2007)
At InstallAware we build exciting cutting-edge technology, which is deployed to millions of PCs and is used to run everything from mission critical financial systems to video games and consumer software.
InstallAware is a fast growing company with all the benefits of being small and nimble.
Description
InstallAware has an immediate need for a Vice President of Marketing to lead and manage marketing efforts:
Primary Responsibilities
Sales support
Internet marketing (corporate web site, SEO, SEM, etc.)
E-mail marketing
Direct marketing
Event marketing (trade shows, seminars, webinars, etc.)
Partner and channel marketing
Public relations
Advertising
Internal communications
Executive communications
Market research
All other marketing and communications initiatives
Work closely with the sales force in developing all marketing programs
Perform research, propose programs and manage creative development across all media and communications channels
Manage the collection and creation of content; organize and direct editing, formatting and production of materials; build and improve processes
Copy writing and editing for content across all media, but especially for web sites, product literature, white papers and case studies
Product launch process and implementation
Manage and coordinate external resources (copy writing, art, design and layout, HTML and other web coding, printing, photography, direct mail programs, etc.); work with extended team of vendors and free-lancers
Manage data collection, tracking and analysis of marketing results; develop measurement tracking, reporting and analysis
Manage sales lead process (all channels) and CRM system; work closely with sales and telemarketing teams on projects
Responsible for project budget tracking
Participate in and manage business development activities; represent the company at industry events
Monitor technology industry marketing trends and methodologies
Assist in other Marketing Department projects as needed
Requirements
Career history of progressive levels of project and financial responsibility.
100% team oriented and willing to pitch in on any project to get the job done.
Ability to communicate a business message to a C-Level audience.
Ability to communicate a technical message to a technical audience.
Package
InstallAware offers a competitive base salary, performance bonuses.
InstallAware, founded in 2003, is privately held and profitable.
This position is available on a full-time basis in San Francisco.
To apply, send your resume to admin@installaware.com
|
