InstallAware

It would be nice if a custom target folder could be associated with a feature. This would prevent the developer from having to create custom MSI script to call Install Files commands and would provide the ability for Custom Target Folders.

This ability already exists. While in the Files view, just double-click one (or more) files that you want to move to a new target folder. Type in the new target folder directly in the new Install Files window that pops up. Click OK, and you're set!