Concerity Announce

InstallAware and Concerity Announce Release of Windows Software Instrumentation System Called InstallAware Analytics.

InstallAware and Concerity release InstallAware Analytics, an instrumentation suite for Windows applications, allowing software publishers to make more money by understanding how and where their applications are used.

San Francisco, CA, June 1, 2010 – InstallAware Software Corporation, in partnership with Concerity, Inc., today announced the immediate availability of InstallAware Analytics, an easy-to-use instrumentation suite for Windows software. Using InstallAware Analytics, software publishers can make more money by understanding how and where their applications are used.

"Desktop software makers typically don't have a lot of information about how their applications are used, or what hardware their customers are using," said Sinan Karaca, Founder of InstallAware. "We believe that if application developers had better intelligence about how their applications are used, they can make more money and cut support costs simultaneously. That's why we partnered with Concerity to bring InstallAware Analytics to the market."

InstallAware Analytics is available for .NET, C++, Delphi, as well as a platform-independent API. All versions record how many times your application was used, geo-locate your users, and gather hardware profile information. In addition, ISVs can place test points within their source code to gather intelligence on anything in their program they wish. These test points can be managed remotely on the InstallAware Analytics server and enabled or disabled depending on the needs of the company.

"We're thrilled to partner with InstallAware to bring InstallAware Analytics to the market," said Matt Cupal, CEO of Concerity. "InstallAware's strong position in the market and loyal customers make them an ideal partner to shepherd in an era where software companies operate better by having access to tools which objectively measure application performance."

InstallAware Analytics can be integrated in a matter of minutes and can give ISV's valuable insight about how their customers actually use their products. Using InstallAware Analytics, software developers can:
* Increase trial software conversion rates by understanding how customers are using the trial.
* Save money by only developing or testing features that are used by customers frequently.
* Save money by dropping support for infrequently used features.
* Save money by dropping support for hardware platforms that are no longer in demand.
* Increase customer satisfaction by collecting crash reports and fixing bugs faster.

InstallAware Analytics is respectful of end user privacy. No personal information is gathered about the user. In addition, it is required that end users opt-in to the InstallAware Analytics platform before any data is gathered.

InstallAware Analytics Requirements, Pricing and Availability

For Windows desktop applications, the InstallAware Analytics runtime requires:
* A Windows-based PC,
* Operating at 266MHz (or faster), with
* 10MB of RAM (minimum used space), and
* 1MB storage (minimum used space),
* Running Windows 95/98/2000/XP/Vista/7.

InstallAware Analytics is available today starting at $49/month. For more information, and a completely free trial download, visit

About InstallAware Software Corporation

InstallAware Software Corporation, founded in 2003, is a software development company focused solely on state of the art software installation tools which offer the highest compression ratios and bullet-proof installations. The company produces software installation and compression technologies for the Windows Installer (MSI) platform on the Microsoft Windows Operating System. InstallAware is supported by thousands of users worldwide, and is an Embarcadero Integrated Partner. For more information, visit

About Concerity, Inc.

Based in Salt Lake City, Concerity, Inc. was formed in 2009. Concerity Analytics helps software companies track actual customer usage of applications to help them identify and determine the most relevant features, functions and benefits of their software packages and increase efficiency, ROI, and profits in the process. For more information, visit


Candice Jones
Press Contact
InstallAware Software Corporation
Phone: 415-839-5017